Description: Corresponding to the concept “more than disco”, Club Dplus positions itself as a place that inspires people and offers its guests added value. A comprehensive brand design incorporating a logo, venue design and visual environment was developed in the aim of creating an outstanding brand image. Musical beats are infused with visual elements to bring out and emphasise the intense, dynamic nature of clubbing. The overall aesthetic style is contemporary and mysterious, exuding a sense of mirage to attract clubbers and create a new meeting place for the youth of the city and those from out of town.
Company: Sixstation Workshop Limited
Award: Red Dot Design Award (Germany)