Description: The poster “No Kidding” alludes to the dramatic situation caused by the COVID-19 pandemic. A pair of stylised black lungs against a red background form the basis of its expressive imagery, superimposed by a hand-written message from a child, calling for everyone to do more to fight the pandemic. The powerful message reflects both the urgency and the anger triggered by the global crisis.
Company: Tam Kar Kit 譚家傑
Award: Red Dot Design Award (Germany)