Description: “The moment a child is born, a parent is also born.”

BORRN is a brand from the UK for both parent and child.

Its name is derived from two “born”, it means the double born of both parent and child.

The corporate identity design of BORRN consists of a logotype, a set of dynamic logo marks and a gender neutral color scheme.

BORRN’s logo is a visualisation of “B” and “b” in organic forms drawn with one continuous line, symbolising the connection between Parent and Child, and storylines of families. BORRN logo is dynamic and fluid, illustrating possibilities and uniqueness of every family.

Company: Kimhung Design Limited

Award: Golden Pin Design Awards (Taiwan)